Right now, there are two main conflicting possible directions

The first one is commercialization of the site in the sense of what has beend done in the previous month.

This did not lead to more sales but created a flow of new products and the energy to create even more of them, e-books, audios, etc.

The second direction is to relax in what happened before and create more vids and free and direct interaction with visitors.

This second direction is less commercial and much more community building oriented

These two directions are somehow conflicting right now.

I would like to merge the creative power and fire of the first one with the openess of the second one.

It would be easy if the first stream would actually generate greater income but as observed, the coaching sign ups went down when taking that action line.

Now, this result can be related with a transitional time.

The whole energy input in the site over the last months has definitely be along the first line.

A few new products

Access for vital members only

Etc.

This commercialization force is super strong!

It has been the driving force during that past month but at the same time, results have not been observed.

When I shift direction and start offering free access to products again, the whole strategic direction and line of action collapses again.

This commercial fire is tackled with an exact opposing force which stops that line of action.

This creates immobility.

I need a coherent long term plan which is in alliance and aggreement with all the forces I work with.

All these powers that are awake need to aim at the same target or goal with the same intensity.

There needs to be synchronicity between these forces, not competition!

I need a coherent line of action which respects all the forces at play!

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