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  • Forcing the vital membership?

  • Shift from free to sale for certain or all free products?

  • Coaching sign ups strong increase since stopping with free advice

  • Yes! - since no free advice messages, the number of paying clients radically increased
    45000 downloads or potential sales? - Sell the audio series or not?

  • No free advice ----> New clients?

  • Subscriber increase! - What caused it? - STRATEGY

  • Overcome all key major objections - STRATEGY

  • Sincerity! - One of the key ingredients for sales letters? - STRATEGY

  • Republishing the forum posts in another format? - STRATEGY

  • Choosing the right action line! - STRATEGY

  • Selling power - Why the sales go up and down? - STRATEGY

  • Simply speak! - STRATEGY

  • Invoke the right energies - Another idea to ad beauty and refinement elements - STRATEGY

  • Tantric elements - tantric fire - STRATEGY

  • Make the recording from another spot in nature! - Add beauty and refinement that way - STRATEGY

  • More story telling? - is this the way to go? - STRATEGY

  • Refined energie - Fertility - STRATEGY

  • Credibility? - Making it real? - STRATEGY

  • Be the best in your field - STRATEGY

  • The credibility factor - STRATEGY

  • How to present the new videos on the site - STRATEGY

  • How to present the various channels on the site - STRATEGY

  • Sales page versus donation - Quck result of today's test

  • 4 possible levels of action required - STRATEGY
    48 min video - On donation - First results - STRATEGY

  • New vids - Best format? - Options?

  • Steps that would only bring some limited results - STRATEGY

  • Long videos? - NEW PRODUCT? - STRATEGY

  • Restrict access? - More exposure to existing products? - New products?

  • More advertising vids? - STRATEGY

  • Is it just a matter of time? - What happens if you keep on doing what you have been doing? - STRATEGY

  • What's wrong with your site?

  • Too much for free? - Sales down - STRATEGY

  • Content - Originality + Repetition + Energy + Value + Rhythm + Need + Emotion

  • Views factors - Summary

  • Views factors - Buzz + viral effect

  • Another factor influencing views? Originality? or repetition

  • Previous question answered - Branding + editing + music or not?

  • Video format? - With music? - without music? - Highly edited? - Not edited? - What works best?

  • Videos compared with webpages - STRATEGY

  • Video sites popularity - Comparison chart - Which ones rank highest

  • How to be more articulate in the coming videos? - STRATEGY

  • Be more articulate when recording videos - STRATEGY

  • communicate with vids! - STRATEGY

  • Follow up! - Don't stop half way! - STRATEGY

  • How this implicit decision making works - STRATEGY

  • impicit versus explicit decision making - STRATEGY

  • IDT - Implicit decision triggers

  • Be the good guy by giving cool stuff away for free rather than selling! - STRATEGY

  • Causes for subscriber drop - PODCASTS

  • SEO + New targeted sites - Results - STRATEGY

  • Why your success rate did not double last year - STRATEGY

  • How to double your success - STRATEGY

  • Possible radical shifts! - STRATEGY

  • What you are already doing which does not shift the core dynamics or your activity - STRATEGY

  • Non limiting factors - STRATEGY

  • Identify the key limiting factors and overcome them - STRATEGY

  • You need to go where the fish are biting! - STRATEGY

  • Now is the time to get first mover advantage - STRATEGY

  • Bookmarking best practices - STRATEGY

  • Submit only your best stuff! - STRATEGY

  • You only get a few chances with these social media portals! - STRATEGY

  • Don't rush! If you don't know what you are doing, you will mess it up! - STRATEGY

  • Socialites spend 25% of their disposable income online! versus 17% for non socialites - STRATEGY

  • Soacial optimization - Why isn't everyone doing this? - STRATEGY

  • Social media optimisation! - New key idea to apply! - STRATEGY

  • social media optimisation versus adwords - STRATEGY

  • Pre sold traffic - STRATEGY

  • social media strategies give you - STRATEGY

  • 3 strategies you can use right now in your social marketing - STRATEGY

  • first mover advantage! - STRATEGY

  • Window of opportunity closing fast in the social media sites

  • Social sites - Marketing strategies - STRATEGY

  • Create contast! - STRATEGY

  • If everything is highlighted, nothing is hilighted - TIP

  • Too much info! - DESIGN MISTAKES

  • Boring! - DESIGN MISTAKES

  • Vague - Not specific enough! - COACHING WEBSITES

  • Too much text! - Not enough life! - COACHING WEBSITES

  • Not a single entry triggers my interest! - COACHING WEBSITES

  • Would you hire them? - COACHING WEBSITES

  • Get chunky! - TIP

  • Your site is besing compared to every other site on the internet! - TIP

  • White space can be as important as content! - TIP

  • Milliseconds matter! - TIP

  • Human web behavior is consistent and predictable! - TIP

  • Design your pages with visual road maps! - TIP

  • Your call for action button (ad to cart - check out - etc) must be the last acctionable button the page - TIP

  • Why boring is a good thing when it comes to check out pages - TIP

  • Next to each face, put some form of benefit to the user! - TIP

  • Faces are visual anchors for users! - TIP

  • Symetrical - Aligned - Repeated! - TIP

  • CRAP - TIP

  • Eye miles! Good layout! - Less effort! - TIP

  • less acuracy + longer time = recipe for a frustrated user!!! - TIP

  • All users are impatient! - They are doing a cost function calculation in their head constantly!!! - TIP

  • Yes! organize your information in groups of 7 packages max - TIP

  • Action item! - Ad headings to your nav bar today! - TIP
     

These resources are topics I am working on right now


They are very personal experiences and insights I post in a diary format


Not yet finalized as an e-book, audio or video set


They are packed with precious information that often takes days or months to research