Limiting factors in new sales page?

Here are some possible limiting elements:

  • Little Traffic?
  • Too many distracting elements?
  • Too much for free on the site?
  • Price too high? $19 right now?
  • Not enough info? – sales page too short?
  • lack of trust or credibility because of unknown brand
These are possible guesses – not sure if any of these do apply to my new sales pages.
Traffic is definitely a super limiting factor!!!
If everything would work perfectly, traffic would still be the limiting element.
Why is that?
Well, check how many visits arrive in a month to the internet dating book, or the sex for men book.
Most of them get 0-100 visits/month with often visit numbers being around 20-40.
That’s not much!
Even if the conversion rate is 1%, that’s one sale in 1-6 months/book.
50 books with similar traffic would bring maybe 10 sales/month if everything was super optimized.
So, this still could mean some sales even if traffic is limited but it needs to be systematic for all books.
In fact I realize that when I check the numbers, there could be some sales increase, so, in a way, I am into something.
That’s not a revolution but some extra income.
If everything was optimized on the site for this to work, the sales could be around 20 sales/month.
Still not much but it ads up when with other sales channels and the other products that already sell now….
To be followed….