Soacial optimization – Why isn't everyone doing this? – STRATEGY

  • Most people have no idea how to do it at all! – Let alone do it right!
  • Most marketers and big companies think that people visiting these sites are not buyers! – WRONG!

Not true! users of social networking sites are more likely to spend money online than non social users!

Spend 25% of their disposable income online! versus 17% for non socialites